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Our history

What happened so far...

Snom Technology GmbH was founded in 1997 in Berlin, originally to produce special medical microscopes. But quite soon our founder developed the first VoIP phone and how things have progressed since then, we have recorded in annual figures.

Press Releases
  • Snom Americas Revolutionizes Business Communication with Trio of New Products

  • Snom Americas to Recognize The 20th Anniversary of The Pulver Order

  • Snom Americas Welcomes Vincent Gianfrancesco as New Channel Account Manager/ Cloud Service Providers/MSPs

  • Snom Americas Amplifies Extensive Telephony Platform Support Expansion Showcases Compatibility for Leading Internet Telephony Service Providers

  • Snom Americas Achieves Certification with Crexendo’s NetSapiens Platform, Elevating Telecom Reseller Capabilities and Distributor Opportunities

  • Phonism to Streamline Configuration of Snom’s M500 DECT Systems and SIP Phones for Zoom Phone Resellers

  • Snom Americas™ Embraces Visionary Leadership with Marc Magliano as Vice President, Channel Business for the Americas

  • Snom Unveils Cutting-Edge Headsets and Conference Systems Tailored for Hybrid Work Environments

  • Snom™ Receives 2023 INTERNET TELEPHONY Product of the Year Award

  • Snom™ Announces the M500 Pro Wireless Family

  • Snom™ D7XX VoIP Phones Products Are Now Zoom-Certified

  • Snom Announces Standardized 3CX Template for North American Users

  • Snom SIP Phones Certify Interoperability with Cisco BroadWorks

  • The Elegant Snom D7C Expansion Module Brings Color to Communication

  • Star2Star Releases New Snom Products

  • Snom Unveils New Wireless SIP Conference Phone

  • VoIP.ms Certifies Interoperability with Snom SIP Phones

  • VTech - Snom Americas New Device-As-A-Service Program Provides Simplicity and Affordability

  • Vodia Certifies Interoperability with Snom SIP Phones

  • 360 Networks Announces Snom D7XX Series SIP Phones Are Now Certified With ComXchange

  • Phonesuite Certifies Interoperability with Snom D7XX Series SIP Phones

  • VTech Adopts Snom Brand for its Business Products

  • VTech Announces Interoperability with Metaswitch for VTech SIP Phones

  • VTech and Yeastar Partner to Deliver SMB Key Line Wireless Office Solution

2023

integrated systems europe; 31 Jan - 3 Feb 2023, Fira Barcelona, Gran Via | products of the year 2023, connect professional
  • Snom HQ - move to new office
  • Introduction of the mobile conference speaker Snom C300
  • "Products of the Year 2023" - Connect professional for the Snom C300
  • Start of engagement at the ISE 2023 exhibition
  • Introduction of the new SoHo generation - Snom M500, Snom M58, Snom M55

2022

SNOM Talk - Interview 25 Years of Snom, Christian Stredicke [Snom Founder], Jason Green [Marketing Manager]

    25 Years Snom

    Overview - SNOM 25 Years

  • Introduction of Snom M430 DECT Bundle
  • Introduction of Snom PA1+ Announcement System
  • Introduction of the site gateway solution Snom M9B and Snom M9T
  • Introduction of Snom D713 desktop phone
  • Introduction of the new headset donor generation Snom A330M & A330D

2021

PLANT-MY-TREE - PhoneLink for innovaphone; 21 funkschau Produkte des Jahres logo
  • Strongest year in terms of sales since the company was founded
  • Launch of new generation desk phones - Snom D862 & Snom D865
  • Funkschau "Product of the year" Award for Snom D865
  • Snom and "Plant-My-Tree" plant over 5000 trees in Brandenburg, Germany
  • Introduction of the world's first phone manufacturer provisioning app - PhoneLink

2020

snom academy logo; snom sraps logo; Silbernetz logo
  • Introduction of the Snom Redirection and Provisioning Service "SRAPS"
  • Introduction of the Snom D335 desk phone with integrated proximity sensor
  • Introduction of Snom D7C extension module for desk phones
  • Introduction of Snom M900 DECT multi-cell base
  • Snom opens its training platform "Snom Academy"
  • Major fundraising campaign for the non-profit organization "Silbernetz"

2019

snom service hub logo
  • Snom presents the Snom D385 desk phone
  • Launch of Snom D735 Deskphone with integrated proximity sensor
  • Introducing the Snom D717 Deskphone with integrated light sensor
  • Snom introduces the new M-Series with the Snom M900, Snom M90, Snom M80 and Snom M70
  • Snom introduces the first DECT multi-cell headset, the Snom A190
  • Snom opens the Snom Service Hub
  • Snom opens new markets with regional sales offices in South Africa, the Netherlands, Russia, Azerbaijan, Kazakhstan and Turkey

2018

snom partner logo
  • Snom presents its new Partner Program
  • Product warranty extended to 36 months
  • Trade representation Russia founded

2017

Snom as a Service - Investment protection, Cutting edge hardware, Stable customer contact, Simplified financial planning
  • Launch of the Snom D785 as the new flagship of the D7XX series
  • Market launch of the Snom C520 WiMi conference phone
  • Rental model Snom as a Service is introduced nationwide
  • Worldwide sales increase of 32% in core markets

2016

vtech - VTech Holdings Ltd logo
  • VTech completed acquisition of Snom Technology AG
  • Appointment of Mr. Gernot Sagl as Chief Executive Officer

2015

HeidelbergCapital - Private Equity logo
  • Snom IP Phones compatible with BroadWorks
  • Launch of cordless SIP phones - M-Series
  • Finalist in the UK National Comms Dealer Awards

2014

2014 INTERNET TELEPHONY PRODUCT OF THE YEAR logo
  • Internet Telephony product of the year for Snom 760 Secusmart Edition
  • Introduction of the wireless products M65 and M700

2007-2012

2012: 2012 INTERNET TELEPHONY PRODUCT OF THE YEAR logo, 2012 TMC LABS Innovation Award logo, funkschau ITK-Produkte des Jahres 2012 logo; 2011: 2011 INTERNET TELEPHONY PRODUCT OF THE YEAR logo, EXCELLENCE Unified Communications 2011 Award logo; 2009: ITSPA Award 2009 logo, EDITOR'S CHOICE VOiCE2data SNOM logo; 2008: Product Of The Year 2008 Unified Communications logo, Award logo; 2007: pulver 100 award, 2007 Communications SOLUTIONS Product Of The Year
  • Snom headquarters relocated to larger office building in Berlin-Mitte
  • Foundation of Snom Italy SRL
  • Foundation of Snom France SARL
  • Foundation of Snom UK
  • Deloitte Technology Fast 50 Award
  • Unified Communications Magazine's Product of the Year Award
  • Deloitte Technology Fast 500 EMEA Award
  • Unified Communications Magazine’s 2009 Product of the Year Award
  • Snom 870 receives "Most Innovative Product of the Year Award" from ITSPA, UK
  • Internet Telephony 2011 Product of the year Award for Snom 7 Series & Snom UC600

2006

2006 INTERNET TELEPHONY PRODUCT OF THE YEAR logo, 2006 INTERNET TELEPHONY EXECELLENCE AWARD logo
  • Editor's Choice Awards für das Snom 360
  • Communications Week
  • Computer News Magazine
  • IP World Magazine
  • WebWeek Magazine
  • IT Week
  • Internet Telephony Excellence Awards

2005

2005 INTERNET TELEPHONY PRODUCT OF THE YEAR logo, 2005 Network Computing WELL-CONNECTED AWARDS WINNERS logo, polver 100 award logo
  • Snom 190: "Best Affordable SIP Phone" Network Computing Magazine 2005
  • Snom 360: "Product of the Year" -Award, Internet Telephony Magazine
  • Snom as the only German company for the Pulver 100 list of the top 100 privately held VoIP companies
  • Introduction of the Snom 300 series

2004

2004 INTERNET TELEPHONY AWARD logo
  • Snom 100: Editor's Choice Award, Internet Telephony Magazine
  • Introduction of SRTP

2003

BEST OF INTERNET TELEPHONY CONFERENCE & EXPO MIAMI 2003 logo, INNOVATION TMC LABS AWARD 2003 logo
  • "Best of show" for the Snom 200 at the Internet Telephony Conference & Expo Miami
  • Introduction of TLS for improved security
  • TMC Labs Innovation Award, Internet Telephony Magazine

2001

  • Establishment of a distribution partnership in the USA

2000

CeBIT HANNOVER 24.2-1.3 | 2000 logo
  • Introduction of the first SIP stack
  • Snom starts selling phones that are compatible with standards-based platforms from different vendors
  • "Best of show" at CeBIT, Germany, for the new Snom 100

1999

  • Development of the first handset product - the H.323 based Snom 100

1998

  • Snom invests in mobile technologies (GSM)

1997

  • Snom is founded in Berlin

Management

Meet the people leading Snom

President of Telecommunication Products

Hillson CHEUNG Hoi

Hillson CHEUNG Hoi

VP BSG Sales

Edmond WONG

Edmond WONG

VP Sales Channel Business, Americas

Marc MAGLIANO

Marc MAGLIANO

VP Sales Strategic Partnerships

Joseph BRATUN

Joseph BRATUN

Senior Channel Director, US

Chris TRITTIN

Chris TRITTIN

Director of Sales, BSG

Antoine KARACHEKHLIAN

Antoine KARACHEKHLIAN

Frequently asked questions about Snom Americas

By now, you’ve likely heard our exciting news. VTech Business Solutions is transitioning to Snom Americas. We’re happy for what this change means for us, and more importantly, what it means for our channel partners, distributors and end users. Because we’ve received questions regarding the brand transition, we decided to create an FAQ section. Please email infoUSA@snom.com if you have additional questions.


Who is Snom Technology GmbH?

Founded in 1997 and headquartered in Berlin, Germany, Snom is a German multinational corporation that manufactures the world’s first and leading brand of professional and enterprise VoIP telephones. 


What makes Snom different?

Snom is a European premium brand renowned for VoIP pioneering and mass production of VoIP, engineered in Germany.


What does Snom do?

Snom designs and manufactures professional and enterprise VoIP telephones. Snom produces robust, high-quality and feature-rich business telephones designed exclusively for the trained and certified professional IT and PBX installer, and universally compatible with the leading PBX platforms.


What is at the core of Snom’s business?

Snom aims to provide you with devices that deliver high-quality communications everywhere you are. Snom wants to be at the heart of your communications, whether that's by way of your mobile phone, your desk phone, your computer or beyond.


What is the Snom go-to-market strategy?

Snom is a channel-based organisation with more than 100 distributors in 65 countries, over 25,000 registered VARs and a world class multinational team. Our channel programme is second to none and includes commercial and technical training, support with complex bids and financial packages to assist our partners.


Who are Snom’s primary clients?

Snom has more than 4 million end points installed globally. We have a very strong footprint in the small/medium business VoIP phone market with a loyal customer base providing ongoing churn in 7-8 year cycles. We are highly experienced in OEM business with blue chips, working with market leading companies such as HP and Vodafone. We also nurture long-standing partnerships with EU telecom operators of all sizes. 


Why do clients come to Snom?

Key differentiators for Snom are our extremely high standards of voice quality, our German engineered products providing reliability, resilience and remarkable RIO and the value added capabilities of Snom software – including SIP standard compliance, ease of provisioning, feature-richness and security.


How do clients benefit?

Clients benefit from a reliable and dependable product that provides a good ROI and increases staff satisfaction due to its ease of use, integration into company systems and high quality audio.


Who leads the company?

Gernot Sagl is the CEO of Snom Technology GmbH.. 


Snom Corporate

Snom Logo

D7XX Series - Next Gen

D785 / D785N Desk Telephone

D7 Expansion Module

D713 Desk Telephone

D717 Desk Telephone

D735 Desk Telephone

D7C Expansion Module

D7XX Series - Legacy

D710 Desk Telephone

D712 Desk Telephone

D715 Desk Telephone

D725 Desk Telephone

D745 Desk Telephone

D765 Desk Telephone

D1XX Series

D120 Desk Telephone

M-KLE Series

M10 KLE SIP DECT 4-Line Handset

M100 KLE SIP DECT 4-Line Base Station

M10R KLE SIP DECT 4-Line Rugged Handset

M18 KLE SIP DECT 4-Line Deskset

M-SC Series

Conferencing

C300 Mobile Conference Speaker

C52 SP Expansion Speakerphone

C520 SIP Conference Phone

C620 SIP Wireless Conference Phone

Headsets

A330M Monaural Headset

A330D Binaural Headset

A170 Wireless DECT Headset

A100D Headset

A100M Headset

A100 M/D Adapter Cables

EHS Wireless Headset Adapter

Marketing material

Brochures

Roll-ups

Snom media contact


Gagan Sidhu

Snom Americas
Marketing Communications Manager

gagansidhu at vtech.ca